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By Minessa Konecky Facebook Facebook Ads Marketing Strategy

03 Feb: Why Your Facebook Ads Don’t Work

You’ve been here before. No one sees your posts. Facebook notifications are shit. You haven’t had a new customer in a while, and the older customers seem to be tapping out, loyal though they are. You need more eyeballs on your content, so you reluctantly fork over some cash to…

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By Minessa Konecky Facebook Algorithm Planning (Demo) Strategy

16 Jan: Facebook Profiles, Business Pages, & Groups

How do you decide what you need most for your business on Facebook? Will a page help? Is a group better? Can you sell on your personal page? There are a lot of rules and they’re all confusing. This guide will help you understand the difference between profiles, pages, and…

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By Minessa Konecky Facebook Algorithm Facebook Live Strategy

09 Jan: Facebook Live: Business Maker or Breaker?

There was a time when going live multiple times a day, or consistently 90 days in a row would have a significant impact on your page growth. This was back in the day when the number of posts you made determined how favorably Facebook would place your content. In April…

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By Minessa Konecky Facebook Live Marketing Strategy

26 Dec: Be.Live: The Best Kept Secret for Live Selling

I remember the first time I saw a live stream that had the same look and feel of a television show. In my memory it looked like the most pro stream I’d ever seen. In retrospect, it probably looked more like one of those very colorful 1998 GeoCities websites –…

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By Minessa Konecky Community engagement Facebook Algorithm Facebook Business Page

12 Dec: Are you Running a Yard Sale or a Business?

Have you ever been to one of those yard sale Facebook groups? The one’s where there’s 40 posts in a row all about selling? Everyone has an item to sell and it’s chaos. You go in and it’s just a wall of sales from top to bottom. Those posts make…

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By Minessa Konecky Strategy

27 Nov: Content Creation with my Secret Weapon: Twitter

Writing posts is one of the most challenging aspects of being a marketer, and for some people content creation is a nightmare. Even if you’re a good writer coming up with things to talk about is an agonizing process. A few months ago I came up with a system though…

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By Minessa Konecky Mindset Strategy

13 Oct: 17 AMAZING Things I did for my Business (+2 head desks)

Running a business is full of starts and stops, and it’s hard to know which things work, and which ones don’t. You don’t have to recreate the wheel – learn from my mistakes (and wins) and make your life easier! Ergonomics (Managing chronic pain) Meditate: I start each day by…

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By Minessa Konecky Mindfulness Strategy

26 Sep: 8 Facts That Nobody Told You About Social Selling

Social Selling is a relatively new way to build an enterprise, and many of us are still figuring it out as we go along. When I started, there was no such thing as Facebook live, and that was 5 years ago. During that time, we’ve learned a lot of lessons…

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By Minessa Konecky Business Building Tools engagement Marketing

15 Aug: Your #1 Tool for Professional Quality Social Media Videos

Ever wish you could make videos that look like you have a whole production studio behind you? I’m not talking major life story videos or huge parody productions either – I mean the kind that highlight a product feature, or tell you something cool about the owner, highlight a quote,…

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By Minessa Konecky Community Strategy

01 Jul: The Real Reason People Don’t Shop in Person (and how to Fix it!)

Brick and mortar store closures are increasing. As small business owners, it’s tough to figure out how to emotionally respond to the fact that people shop in person a lot less these days. If you’re exclusively online, you breathe a sigh of relief. Now’s the time for you to tap…

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Many small business owners feel like they can’t take time off from their businesses and live in a constant state of, “I need to do just one more thing.” Use my 3-Step plan to run a successful Facebook business that doesn’t overwhelm you with “all of the things” so you can finally take time off, guilt-free.

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